Why 343
Welcome to 343 coffee
What does 343 mean ? 343 is a well known number in the fire service as it represents the number of New York Fire Department members that perished in the terrorist attacks on 09-11-2001. They made the ultimate sacrifice along with many police officers and medical personnel that day after running headfirst into the Twin Towers.
We are giving 10% of net profits from our coffee sales back to charities directly supporting these first responders and their families as well as first responders across the country.
343 is an important number and symbol to us. Our hope is that we can help spread the message and it will be important to a lot more folks.
Never forget.
From wikipedia-
"Of the 2,977 victims killed in the September 11 attacks, 415 were emergency workers in New York City who responded to the World Trade Center. This included:
- 343 firefighters (including a chaplain and two paramedics) of the New York City Fire Department (FDNY);[1]
- 37 police officers of the Port Authority of New York and New Jersey Police Department (PAPD);[2]
- 23 police officers of the New York City Police Department (NYPD);[3] and
- 8 emergency medical technicians and paramedics from private emergency medical services[4]
- 3 New York State Court Officers
- 1 patrolman from the New York Fire Patrol[5]"